Pom poms – Turn on the charm

The playful home trend that’s taken over cushions, throws and garlands is finally coming to your windows — and it’s bringing all the texture, charm and personality with it.


The Pom Pom Moment

If you’ve been paying attention to interiors over the last couple of years, you’ll have noticed that pom poms are everywhere. Bobbing along the edges of cushions, strung into garlands above beds, woven into throws draped over armchairs. And honestly? We’re here for it.

There’s something about a pom pom that makes a room feel considered. Playful without being childish. Textured without being heavy. It’s a small detail that carries a lot of personality and that’s exactly the kind of decorating we love.

But while pom poms have been having their moment across soft furnishings, one spot has been notably left out of the party. Until now.


Why Pom Poms Work So Well on Curtains

Before we introduce the curtain itself, it’s worth understanding why pom poms and curtains are such a natural pairing. Because it’s not just a trend there’s real design logic behind it.

They soften the straight lines. Curtains are, at their core, large rectangles, long vertical edges, flat fabric, clean geometry. Pom poms interrupt all of that in the best possible way. Their rounded shapes break up the rigidity of the hem, making the whole panel feel more relaxed and inviting. It’s a small change that has a surprisingly big effect on how a room feels.

They add texture without the drama. Unlike heavy fringe or elaborate tassels, pom poms create visual interest in a simple, repetitive way. The eye notices the texture — and appreciates it — without ever feeling overwhelmed. It’s decoration that knows when to stop.

They move beautifully. Open a window, walk past the curtain and the pom poms respond. That subtle, independent sway makes the fabric feel lively rather than static, giving the window a gentle, animated quality that flat trims simply can’t replicate.

They hold their own across a room. Many decorative trims lose their impact when viewed from a distance. Pom poms don’t. Their bold, rounded silhouette remains visible and decorative from several metres away, meaning the detail you fell in love with up close is just as charming from the sofa.

They create a beautiful contrast. Curtain fabric is typically smooth and flat. Pom poms are fluffy and three-dimensional. That contrast between materials is what makes both elements more interesting. Each one making the other look better.

They carry a handcrafted warmth. Pom pom trims have deep roots in folk textiles, bohemian interiors and artisan decor. Even on a simple curtain, that association lends the piece a personal, custom-made quality, the sense that someone made a considered choice, rather than just reaching for the nearest option.


Bringing the Party to Your Windows

Introducing the Malvern Pom Pom Voile, our signature cotton-look voile, finished with a charming hand-finished pom-pom trim, designed and made right here in Hampshire.

The Malvern is a beautifully mid-weight curtain in crisp white, with a semi-transparent finish that balances soft, diffused light with the privacy you need. No harsh glare. Just a clean, fresh look that works in virtually any room.

And then there are the pom poms. Finished along both side hems, bringing exactly the kind of tactile, joyful energy that’s made this trend so irresistible across the rest of the home. Run your fingers along the edge and you’ll understand immediately why this detail makes such a difference.


How to Style the Malvern Pom Pom Voile

Bedroom bliss. Pair with linen bedding and natural textures for a room that feels relaxed and beautifully considered. The pom-pom trim echoes the kind of detail you’d find on a high-end cushion or throw tying the whole look together effortlessly.

Living room layering. Hang behind heavier curtains for a layered window treatment that’s as practical as it is stylish. The white voile softens the light during the day while the pom-pom edge adds interest even when the outer curtains are drawn back.

Kitchen charm. Shorter drops work beautifully in kitchens, where the Malvern’s crisp white and playful trim bring a fresh, considered feel without overwhelming a smaller window.

Children’s rooms. The pom-pom detail has obvious appeal for younger spaces but the Malvern is refined enough to grow with the room long after the initial novelty has worn off.


Made to Measure — Because Every Window is Different

Every Malvern Pom Pom Voile is made entirely to your measurements, sewn by our team in Hampshire. You tell us the width, the drop and the heading style, and we make it to fit your window exactly. The result is a curtain that looks considered and intentional, because it is.

We recommend a 2.5x gather for the fullest, most luxurious drape, but whether you prefer something more relaxed or beautifully full, the choice is entirely yours.


The Details

  • Fabric: Cotton-look voile, 100% polyester
  • Colour: Crisp white
  • Finish: Semi-transparent — balances light and privacy beautifully
  • Trim: Hand-finished pom-pom along both side hems
  • Made: To your exact measurements, sewn in Hampshire
  • Washing: Cool machine wash
  • From: £19

Ready to Join the Party?

The pom pom party is in full swing across cushions, throws and garlands up and down the country. It’s time your windows had their invitation.

Shop the Malvern Pom Pom Voile — from £19 →

Not sure yet? Request a free sample and feel the quality before you commit. We think once you do, you’ll wonder what took you so long.

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